It’s no secret to anyone that Netflix has slowly but steadily shifted in the last few years from being just a streaming platform to a behemoth production company as well, dishing out some of the biggest series (Stranger Things, House of Cards, Narcos) and movies (Roma) in recent times.
Netflix’s efforts in Argentina, on the other hand, have been shaky to put it mildly. On one hand, they’ve coproduced both seasons of El Marginal, which is a damn good show. But on the other hand, well there was Edha. So forgive me for being a bit skeptical about yesterday’s announcement of upcoming local productions that include La Corazonada starring Luisana Lopilato, Apache: The life of Carlos Tévez, Casi Feliz (“Almost Happy”) starring Sebastián Wainraich, and No Hay Tiempo para la Vergüenza(“No Time for Shame”) about designer Santiago Artemis.
Netflix shared the news with a video starring the aforementioned celebs. Check it out:
According to Rodrigo Mazón, VP of Content Acquisition for Latin America and Spain, Netflix is “happy to be working with this incredible group of Argentine talents and creators that will allow us to bring the best local stories to viewers from around the world.” He also added that “the diversity of the announced programming represents the incredible variety of tastes that can be found on Netlifx.”
So what exactly are these now shows and movies about? Let’s go through them one by one, in order of when they’re expected to be released.
Apache, the Life of Carlos Tévez
This one is expected later this year and is an eight-episode series that shows the rise of Argentine footballer Carlos Tévez, from a troubled childhood in Fuerte Apache to his debut with Boca Juniors. The whole endeavor will be directed by Adrián Caetano.
No Hay Tiempo para la Vergüenza
Also launching this year will be a docuseries about the life and work of fashion designer and influencer Santiago Artemis, one of the rising stars of the industry in Argentina. If you aren’t following him on Instagram, you’re missing out.
Starring comedian, actor, and radio personality Sebastián Wainraich, the series tells the story of Sebastián, a successful radio personality that cannot enjoy his picture-perfect life because he struggles with his complicated relationship with the love of his life: his ex-wife.
Starring Luisana Lopilato, this is a prequel to Perdida, a film that is currently also available on the streaming service. Inspired by the book La Virgen en Tus Ojos by Florencia Etcheves, it will be directed by Alejandro Montiel. Production will begin in July.
It’s important to point out that there are several productions coming out in the next few months, which had been previously announced, such as a documentary on Juan Manuel Fangio, the second season of GO! Vive a tu manera and a project called Puerta 7. Only time will tell how this new crop of shows and films will be received, but here’s to hoping that Netflix has learned from its past mistakes (Hi, Edha).