Popular TV host Susana Giménez featured a new segment, “Su Gateo,” where two babies race to a finish line by crawling down a carpeted racetrack. Some people thought it was adorable, others were less impressed. Among the haters, The Argentine Committee for Monitoring and Enforcement of the International Convention on the Rights of the Child (CASACIDN) came out as the most vocal critic in the crowd.


According to their recent Facebook post, CASACIDN denounced the program as a “clear manipulation of children who are exposed as objects of consumption and entertainment for adults in the framework of competition.” The organization believes this is a serious violation of children’s rights.

CASACIDN cites a mother “pulling” her baby daughter to the finish line as one instance of child abuse in Giménez’s show. While most viewers saw the tug as a normal “mom move,” the bit fell flat with a notable segment of the audience.

The children’s rights organization points out that according to the Broadcasting Act, children under the age of 12 cannot be live on television. Besides Giménez’s program, CASACIDN denounces other TV shows for child abuse, such as the Marcelo Tinelli’s Kids’ Dance.

Other countries have their own programs that feature children on the screen for an adult audience: Dance Moms and Toddlers and Tiaras come to mind for many viewers of North American TV. At any rate, Giménez’s show is yet another example of Argentine TV’s quirkiness — and from both an international and domestic point of view, it’s not so out of place.